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Reshaping Smart travel experiences and customer engagement

Our travel tech solutions help travel companies and startups stay ahead by embracing digital transformation. We provide innovative travel tech solutions that empower businesses to optimize operations and enhance customer experiences. Our travel tech expertise enables seamless booking, personalization, and operational efficiency in the ever-evolving travel industry.

A Cruise Reservation System is a specialized platform designed to streamline and automate the entire booking process for cruise lines, from cabin selection to payment and confirmation. These systems provide real-time availability, pricing, and itinerary options, enabling guests to make quick, informed decisions while allowing operators to manage inventory efficiently. Integrated with CRM tools, payment gateways, and third-party travel systems, they enhance the guest experience and support dynamic pricing, group bookings, loyalty programs, and promotions. By centralizing operations and ensuring data accuracy, cruise reservation systems play a crucial role in driving sales and improving operational agility for cruise operators.

Onboard Experience Technology focuses on enhancing guest satisfaction and engagement throughout the journey by integrating digital solutions across the ship. From mobile apps and smart cabin controls to digital signage, entertainment systems, and contactless services, these technologies provide seamless, personalized experiences. Guests can make reservations, order food, access ship maps, or receive real-time updates — all from their devices. For operators, it offers insights into guest behavior and preferences, enabling tailored offerings and efficient service delivery. By blending convenience, personalization, and real-time connectivity, onboard experience tech elevates the overall cruise journey while driving operational efficiency.

Reservation Systems

We design intuitive, scalable reservation platforms that simplify the booking process for both customers and staff. From real-time availability to secure payments and multi-channel integration, our systems ensure seamless, efficient reservations that drive conversions and enhance customer experience.

Embarkation System

An Embarkation System streamlines the passenger check-in and boarding process for cruise lines, ensuring faster, more secure, and hassle-free embarkation. It integrates passport scanning, facial recognition, health verification, and real-time data syncing with reservation systems. Designed to enhance operational efficiency and guest experience, it minimizes wait times and improves compliance with international security protocols.

Onboard Experience

Enhance guest satisfaction with smart onboard technology—from mobile apps and digital menus to interactive entertainment systems and location-based services. We create tools that personalize the onboard journey and keep guests engaged throughout their experience.

Fleet Management

Our fleet management solutions provide real-time visibility, tracking, and reporting across your entire fleet. Optimize routes, monitor maintenance, and ensure compliance with centralized dashboards that improve efficiency and reduce operational costs.

Customer Analytics

Turn data into actionable insights with advanced customer analytics. We help you track behavior, preferences, and trends to personalize offerings, improve retention, and make informed business decisions based on real-time data.

Revenue Management

Maximize profitability with intelligent revenue management tools. From dynamic pricing and forecasting to inventory optimization, our solutions empower you to react quickly to market changes and capture more value from every transaction.

Crew Management

Streamline crew scheduling, onboarding, and communication with centralized platforms tailored to your operations. We build systems that support compliance, improve crew satisfaction, and simplify workforce coordination at scale.

Ops Efficiency

Drive operational excellence with tech solutions designed to eliminate bottlenecks and automate routine tasks. From workflow optimization to system integration, we help you reduce costs, improve turnaround time, and operate more smoothly across the board.

Our Capabilities in Action

Efficient Table Management, Elevated Hospitality

Table management is a critical component of efficient service delivery in industries like hospitality, dining, and events, enabling businesses to optimize seating, reduce wait times, and enhance guest satisfaction. By digitizing the process with features like real-time floor plans, smart reservations, and automated queue handling, modern table management systems streamline operations and improve staff coordination. These tools not only help maximize revenue through better table turnover but also elevate the overall customer experience by minimizing delays and miscommunication. Whether for restaurants, cruise ships, or large venues, a well-integrated table management solution ensures smoother service flow and smarter decision-making.

Smarter Queues, Happier Customers

A Wait Queue Management System streamlines how businesses handle customer flow by replacing physical lines with digital queues, real-time wait estimates, and automated notifications. Used across industries like hospitality, healthcare, and retail, it reduces perceived wait times, minimizes congestion, and enhances the overall service experience. Customers can check in via app, kiosk, or reception, receive updates through SMS or display screens, and wait more comfortably, while staff gain full visibility into traffic patterns and can optimize operations accordingly. By improving both efficiency and satisfaction, a queue management system turns waiting into a strategic advantage.

Revolutionizing Cruise Experiences with Location Engines

A Location Engine for Cruise ships is a sophisticated, real-time tracking system designed to monitor the movement of passengers, crew, and assets throughout the vessel. Using technologies such as Bluetooth Low Energy (BLE) beacons, Wi-Fi triangulation, RFID, and geofencing, the engine enables a wide range of location-aware services that significantly enhance both guest experience and operational efficiency. Guests can benefit from features like interactive wayfinding, location-based notifications, and family tracking, while crew members can receive task assignments based on proximity, respond faster to incidents, and manage safety drills more effectively. The system also supports emergency response by identifying exact locations of individuals onboard in real-time.

Techonlogies Leveraged

Cruise Industry-Specific Platforms

  • Seaware – Core reservation, inventory, and customer management system (specialized integration and customization)

  • MXP (MarineXpress) – Hospitality and onboard revenue system

  • Rescompany – CRM, reservations, and passenger management

  • SES Cruise IP – Satellite connectivity and internet access systems

Reservation & Booking Engines

  • Versonix Seaware Add-ons – Dynamic packaging, pre/post-cruise experiences

  • Amadeus, Sabre, Travelport – Integration with global travel distribution systems

  • Expedia, Booking.com, Viator – Shore excursion and travel package APIs

Onboard Guest Experience

  • Oracle Hospitality (OPERA) – PMS for onboard hotels

  • Samsung Smart Hospitality, Apple TV APIs – For in-cabin infotainment

  • Nonius, Quadriga – Guest internet, TV, and digital signage solutions

Payments & POS

  • Ingenico, Verifone – Onboard payment terminals

  • Adyen, Stripe, FreedomPay – Secure, multi-currency payment gateways

  • Oracle MICROS – POS systems for onboard restaurants and shops

Connectivity & Communication

  • Twilio, SendGrid – SMS and email alerts for guests

  • Starlink Maritime, SES Networks – Satellite internet service integration

  • Pexip, Zoom SDKs – Virtual conferencing for crew or passengers

Analytics & Operations

  • Power BI, Tableau – Dashboards for guest behavior, booking trends, onboard sales

  • Snowflake, Google BigQuery – Scalable cloud data platforms

  • Splunk, Datadog – System monitoring and incident logging

Crew Management & HR

  • Adonis HR, OCS HR – Scheduling, payroll, and crew compliance

  • SAP SuccessFactors, BambooHR – Integrated HR systems

Identity & Security

  • Onfido, Jumio – KYC and identity verification for check-in

  • Auth0, Okta – Secure login and crew access control

 Offline support

  • Couchbase – Couchbase is a high-performance NoSQL database platform designed for building scalable, distributed, and real-time applications, especially those requiring offline-first capabilities, low-latency access, and flexible data modeling.

  • MongoDB
    NoSQL document database known for scalability, flexible schema, and developer-friendly queries.

  • Redis
    In-memory key-value store ideal for caching, session management, and real-time analytics.

  • Cassandra (Apache Cassandra)
    Highly scalable NoSQL database optimized for large datasets and high write throughput.

  • Aerospike
    Low-latency, high-throughput NoSQL database for real-time applications and analytics.

  • RethinkDB
    Real-time database with a query language designed for live updates across distributed systems.

  • Amazon DynamoDB
    Fully managed NoSQL database by AWS, designed for key-value and document-based applications.

  • ScyllaDB
    High-performance NoSQL database compatible with Cassandra, optimized for modern infrastructure.

  • Firebase Realtime Database / Firestore
    Google-hosted NoSQL databases that sync data in real-time for web and mobile apps.

Customized Solutions For CruiseLine operators

Large Cruise Line – Enterprise-Scale Seaware Integration

Client Profile: Global cruise line operating 15+ ships with complex reservation needs and a high volume of daily bookings.

Challenge:
The client needed a robust, real-time integration between Seaware and their digital guest experience platform — covering everything from bookings and payments to onboard personalization and loyalty tracking.

Blueed’s Solution:
We designed and implemented a custom middleware layer that seamlessly connected Seaware with their mobile app, web booking engine, and onboard CRM. We also optimized data flow for high traffic and ensured redundancy to support 24/7 operations.

Outcome:
A unified, enterprise-grade system that improved booking efficiency, increased onboard revenue by 12%, and enhanced the guest journey through real-time data syncing.

Mid-Size Cruise Operator – Modular Reservation Enhancement

Client Profile: Regional cruise operator with 4 ships targeting a niche luxury market.

Challenge:
The client was using a limited Seaware setup and needed to enhance it without overhauling their existing IT infrastructure. They wanted better analytics, a modern UI for reservations, and smoother integration with their marketing tools.

Blueed’s Solution:
We delivered lightweight, modular enhancements — including a custom dashboard for agents, integrated analytics using Power BI, and CRM connectivity with Mailchimp. All additions were tailored to fit their current Seaware setup and scalable for future growth.

Outcome:
Improved team productivity and guest engagement, faster reporting, and a 30% increase in booking conversions via digital channels.

Hybrid Fleet – Phased Modernization

Client Profile: A growing cruise brand managing both ocean and river cruises with varying onboard tech maturity levels.

Challenge:
They needed a strategic modernization roadmap that could support both legacy systems and new ships being outfitted with smart tech.

Blueed’s Solution:
We provided a phased approach: first stabilizing existing systems, then introducing scalable APIs, cloud connectivity, and progressive enhancements across the fleet. We tailored solutions ship by ship to account for technical variance and budget.

Outcome:
Stable operations during transition, improved inter-department coordination, and a clear path for digital transformation across vessel types.